Greetings from Chef
Amrita Raichand!

Welcome to my kitchen, where “Healthy Is Not Boring”

Amrita is an award-winning celebrity Chef, where her TV show got her recognised by Tatler Magazine, where they rated her amongst the top seven food hostesses in the Globe alongside Nigella Lawson and Rachel Ray. In August, 2023 the Ministry of Culture appointed Amrita as the Culinary Ambassador for India.

During the pandemic, the Ministry of Health requested Amrita to be the spokesperson for the state of Jharkhand where she was to do numerous shout outs and encourage the population of Jharkhand to take the vaccine. Amrita is the only chef who has given three Ted talks until now. Besides endorsing numerous brands across her social media presence, she has won pretty much every culinary award there is to win on Indian TV and digital networks.

She hosts a weekly show on Radio One which is called ‘Beyond the Plate’ which is streamed across all the Metro Cities in India.

She is the Health Ambassador for ‘Salam Bombay’, a renowned NGO doing great work for the upliftment of slum children in regards to nutrition and education. She works closely with them and conducts cooking workshops for children and mothers in communities and government schools.

Early Professional Career

Whilst in college, Amrita fell into the lap of the modelling world by default and went on to become highly successful, endorsing more than 100 brands such as  Ponds, Pepsodent, Clinic Plus, Parle G, Dabur etc.

Her real modelling fame came when she became the Brand Ambassador for ‘Whirlpool Home Appliances’ for over 6 years and Whirlpool went onto become a market leader in the White goods space.

Amrita had also dabbled in TV Shows where she has played an important role in the following series

‘Mahi Way’ and ‘Humko Ishq Ne Maara’ which were both produced by Yashraj Films.

She also had played the lead in the very successful ’Time Bomb 9/11’ opposite Rajeev Khandelwal. The show was produced by Ketan Mehta Productions & also boasted of popular actors like Kay Kay Menon and Aamir Bashir.

Besides acting Amrita has also hosted numerous Travel and Gaming shows as well.

Amrita also dabbled briefly on the big screen of Bollywood and acted the following movies

‘Ready’ with Salman Khan

Subhash Ghai’s ‘Baaghi’

‘Baat ban gayi’ with Gulshan Grover and Ali Fazal.

Food Show

Amrita found her true calling in the culinary space after becoming a mother and since then she has appeared on many food shows:

‘Mummy ka Magic’ on Food Food channel is considered the longest running food show on Indian TV

Hosted and judged in ‘Bakers Studio’ on Zee TV - 2 seasons.

Amrita hosted & judged two seasons in ‘Punjab De Super Chef’ broadcast on PTC Punjabi, the biggest regional channel.

Digitally also, Chef Amrita has been a host and judge on many shows such as :

‘VEEBA COOKOFF’ along with Chef Sanjeev Kapoor.

‘India’s Digital Chef’ with Chef Sanjeev Kapoor and Saransh Goila.

During the pandemic she digitally hosted a celebrity chat show of her own called ‘Bites and Beyond’.

Awards

Outstanding Contribution to the Hospitality Industry Award Female - 2023 from the Food Connoisseurs India

Awarded the “YOU INSPIRE GOURMET” by Aparajita, 2020

Won the Indian Television Award 2019 for The Best Show in Culinary Arts

Awarded The Most Healthy Chef of the Year by Food Food, 2019

Won the Most Stylish Chef Award at the Food Food Awards 2018

Awarded the Best Celebrity Chef Award at the 7th Golden Star Awards in 2015

Radio Award - Best use of influencer or celebrity In a show

IC Jagran Award - The Legendary Chef Influencer OF the Year 2024

She The People - 40 over 40 award

Women Icons Of India - Top 50 most iconic women of India 2023

Awarded The Women Achievers Award for The Best Female Celebrity Chef by The Young Environmentalists Programme Trust in 2014

Winner of The Best Cookery Show at the Indian Telly Awards, 2012 for “Mummy Ka Magic”.

What’s Amrita Up To?

1. Partnership with ‘So Good’ An Australian brand dedicated to crafting nutritious, wholesome, and 100% plant-based beverages.

2. Health Ambassador for ‘Salaam Bombay Foundation’ : Working  as a Health Ambassador for Salaam Bombay Foundation, where she has the opportunity to interact and work with school children from underprivileged background and their parents

3. Brand Ambassador for
‘MyThriveApp’ :
This incredible app and foundation encourage people to lead a healthy life.
Being the only Indian chef to hold this title, Amrita shares great tips, healthy recipes, and inspiring content with you.

 

4. Sharing New Recipes Weekly on YouTube:
Sharing amazing recipes every week on her YouTube channel, Amrita Raichand: Chef and Beyond. She has a series called "Thoda Aur Magic" where kid's special tiffin Treats & Quick Snacks are shared. Her 'Mere Ghar Ka Khana' series offers delightful Indian recipes that can be easily replicated at home. Her channel is a one-stop solution for any recipe seeker.

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